50
walker tips
Worth a lookShows searches that convert (9.5% search→purchase), but a small market ($54K/yr) keeps it on the watch list.
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Returns
Great1.9%return rate — above 5% kills the launch gate
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Growth
Okay+18.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,060.7avg incumbent reviews — the moat a new listing must climb
Price range
Okay$5.67–$20.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.07avg listing price — sweet spot $15–$100
Market size
Bad$54K$54K/yr · 56K searches
Signals No Dominant Brand