36
vybe pro massage gun
Skip itSoft demand (-11.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$56.23avg listing price — sweet spot $15–$100
Price range
Great$13.99–$118.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Review moat
Bad5,705.71avg incumbent reviews — the moat a new listing must climb
Market size
Bad$85K$85K/yr · 64K searches
Growth
Bad-11.5%90-day search growth — must beat 0% to launch
Signals High Price