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vitamin deficiency test
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Review moat
Great236avg incumbent reviews — the moat a new listing must climb
Avg price
Great$68.65avg listing price — sweet spot $15–$100
Price range
Great$19.64–$117.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$48K$48K/yr · 84K searches
Growth
Bad-29.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand