60
vitamin c capsules
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Competition
Great34%top-5 click share — an open shelf
Price range
Great$5.41–$52.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$16.22avg listing price — sweet spot $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Market size
Good$443K$443K/yr · 280K searches
Review moat
Bad10,625.56avg incumbent reviews — the moat a new listing must climb
Growth
Bad-11.4%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality