34
uv retainer case
Skip itSoft demand (-31.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$33.39avg listing price — sweet spot $15–$100
Price range
Good$12.28–$133.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,101avg incumbent reviews — the moat a new listing must climb
Competition
Bad79%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad$42K$42K/yr · 31K searches
Growth
Bad-31.4%90-day search growth — must beat 0% to launch