43
umovy
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Review moat
Great116.17avg incumbent reviews — the moat a new listing must climb
Avg price
Great$48.41avg listing price — sweet spot $15–$100
Price range
Great$10.85–$100.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+4.7%90-day search growth — must beat 0% to launch
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Competition
Bad92%top-5 click share — a locked-up shelf
Market size
Bad$7K$7K/yr · 6K searches
Brand share
Bad100%top-5 brand share — brand-locked demand