45
turmeric root
Skip itSoft demand (-32.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$454K$454K/yr · 390K searches
Avg price
Okay$11.47avg listing price — sweet spot $15–$100
Price range
Okay$2.30–$24.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Okay3,933.75avg incumbent reviews — the moat a new listing must climb
Growth
Bad-32.8%90-day search growth — must beat 0% to launch
Competition
Bad89%top-5 click share — a locked-up shelf
Signals Low Review Barrier