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53

tooth cap

Worth a look

Shows beatable incumbent ratings (3.6★), but a concentrated shelf (top 5 take 71% of clicks) keeps it on the watch list.

Market size 39Growth 29Conversion 78Competition 24Returns 82Price range 74Avg price 83Brand share 39Review moat 25Quality gap 99

Quality gap

Incredible3.6★

avg incumbent rating — lower means beatable quality

Avg price

Great$18.05

avg listing price — sweet spot $15–$100

Returns

Great1.6%

return rate — above 5% kills the launch gate

Conversion

Great7.8%

search→purchase rate — share of searches ending in a sale

Price range

Good$6.33–$39.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$197K

$197K/yr · 140K searches

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Growth

Okay+3.5%

90-day search growth — must beat 0% to launch

Review moat

Bad4,573.86

avg incumbent reviews — the moat a new listing must climb

Competition

Bad71%

top-5 click share — a locked-up shelf

Search terms