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toilet paper tablets
Skip itA small market ($61K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great$20.17avg listing price — sweet spot $15–$100
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Price range
Great$8.41–$38.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+25.6%90-day search growth — must beat 0% to launch
Review moat
Okay2,106.85avg incumbent reviews — the moat a new listing must climb
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$61K$61K/yr · 37K searches