51
toilet bombs
Worth a lookShows low returns (0.3%), but a concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Price range
Great$5.55–$52.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$14.18avg listing price — sweet spot $15–$100
Market size
Good$296K$296K/yr · 244K searches
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Growth
Bad-3.3%90-day search growth — must beat 0% to launch
Review moat
Bad9,228.27avg incumbent reviews — the moat a new listing must climb
Competition
Bad81%top-5 click share — a locked-up shelf