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tiger balm red extra strength
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.77avg listing price — sweet spot $15–$100
Price range
Good$7.50–$34.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,926.11avg incumbent reviews — the moat a new listing must climb
Market size
Okay$167K$167K/yr · 109K searches
Growth
Bad-12.5%90-day search growth — must beat 0% to launch
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand