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tie dye plates
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,148.22avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Price range
Okay$2.42–$24.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad$8.26avg listing price — sweet spot $15–$100
Growth
Bad-12.1%90-day search growth — must beat 0% to launch
Market size
Bad$67K$67K/yr · 198K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad99%top-5 brand share — brand-locked demand