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thick condoms
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$14.99avg listing price — sweet spot $15–$100
Price range
Good$7.16–$27.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$131K$131K/yr · 89K searches
Growth
Okay+0.3%90-day search growth — must beat 0% to launch
Review moat
Bad5,132avg incumbent reviews — the moat a new listing must climb
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand