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swim ear
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Growth
Incredible+161.3%90-day search growth — must beat 0% to launch
Conversion
Incredible14.3%search→purchase rate — share of searches ending in a sale
Avg price
Good$13.37avg listing price — sweet spot $15–$100
Review moat
Good1,271avg incumbent reviews — the moat a new listing must climb
Price range
Good$6.44–$24.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$130K$130K/yr · 68K searches
Competition
Bad74%top-5 click share — a locked-up shelf
Signals Trending