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sugar free multivitamin gummies
Skip itA concentrated shelf (top 5 take 74% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.10avg listing price — sweet spot $15–$100
Price range
Good$7.94–$24.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+8.7%90-day search growth — must beat 0% to launch
Market size
Okay$145K$145K/yr · 138K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Review moat
Bad4,075.65avg incumbent reviews — the moat a new listing must climb
Competition
Bad74%top-5 click share — a locked-up shelf