54
suction cup handle
Worth a lookShows no brand lock-in (top 5 brands take 50% of clicks), but a small market ($70K/yr) keeps it on the watch list.
Brand share
Great50%top-5 brand share — no brand owns this niche
Competition
Great33%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$17.20avg listing price — sweet spot $15–$100
Price range
Good$4.73–$40.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,877.76avg incumbent reviews — the moat a new listing must climb
Growth
Okay+7.6%90-day search growth — must beat 0% to launch
Returns
Bad6.3%return rate — above 5% kills the launch gate
Market size
Bad$70K$70K/yr · 77K searches