55
styrofoam cups with lids
Worth a lookShows low returns (0.6%), but brand-locked demand (top 5 brands take 89% of clicks) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$22.94avg listing price — sweet spot $15–$100
Price range
Good$3.87–$44.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Growth
Okay+20.0%90-day search growth — must beat 0% to launch
Review moat
Okay1,702.13avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$127K$127K/yr · 117K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand