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55

stye eye drops

Worth a look

Shows low returns (0.1%), but soft demand (+2.3% this quarter) keeps it on the watch list.

Market size 52Growth 28Conversion 82Competition 38Returns 99Price range 62Avg price 72Brand share 42Review moat 30Quality gap 70

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great8.8%

search→purchase rate — share of searches ending in a sale

Avg price

Good$14.69

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$5.38–$30.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$311K

$311K/yr · 240K searches

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,514.05

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+2.3%

90-day search growth — must beat 0% to launch

Products