65
stiff bristle broom
Worth a lookShows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Brand share
Great51%top-5 brand share — no brand owns this niche
Avg price
Great$17.34avg listing price — sweet spot $15–$100
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Competition
Great39%top-5 click share — an open shelf
Price range
Good$7.82–$33.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+41.0%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay3,744.33avg incumbent reviews — the moat a new listing must climb
Market size
Bad$84K$84K/yr · 66K searches