45
spring plates and napkins
Skip itSoft demand (-77.7% this quarter) — this niche doesn't clear our bar today.
Review moat
Great118.96avg incumbent reviews — the moat a new listing must climb
Returns
Great1.8%return rate — above 5% kills the launch gate
Avg price
Great$16.72avg listing price — sweet spot $15–$100
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Price range
Great$7.76–$37.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Good73%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$19K$19K/yr · 16K searches
Growth
Bad-77.7%90-day search growth — must beat 0% to launch
Signals Low Review Barrier