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splinter remover kit
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible13.1%search→purchase rate — share of searches ending in a sale
Market size
Good$460K$460K/yr · 296K searches
Growth
Good+33.3%90-day search growth — must beat 0% to launch
Avg price
Okay$11.90avg listing price — sweet spot $15–$100
Price range
Okay$4.55–$25.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,339avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad81%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand