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soccer tape
Skip itPrices mostly outside the sweet spot ($7.18–$14.54) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Avg price
Okay$9.70avg listing price — sweet spot $15–$100
Growth
Okay+1.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,400.92avg incumbent reviews — the moat a new listing must climb
Competition
Bad72%top-5 click share — a locked-up shelf
Market size
Bad$77K$77K/yr · 176K searches
Price range
Bad$7.18–$14.54cheapest to priciest tracked listing — scored on the share inside $15–$100