50
smoke detector battery
Worth a lookShows low returns (0.5%), but a deep review moat (42,120 avg reviews) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Incredible13.2%search→purchase rate — share of searches ending in a sale
Price range
Great$4.78–$51.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.94avg listing price — sweet spot $15–$100
Market size
Good$550K$550K/yr · 299K searches
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-18.4%90-day search growth — must beat 0% to launch
Review moat
Bad42,119.57avg incumbent reviews — the moat a new listing must climb