57
smelling salts packets
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Avg price
Great$20.02avg listing price — sweet spot $15–$100
Price range
Great$7.70–$59.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great53%top-5 brand share — no brand owns this niche
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,583.18avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$79K$79K/yr · 142K searches
Growth
Bad-11.5%90-day search growth — must beat 0% to launch