55
small white paper bags
Worth a lookShows no brand lock-in (top 5 brands take 41% of clicks), but a small market ($74K/yr) keeps it on the watch list.
Brand share
Great41%top-5 brand share — no brand owns this niche
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.29avg listing price — sweet spot $15–$100
Price range
Great$5.93–$49.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Review moat
Good1,189.92avg incumbent reviews — the moat a new listing must climb
Returns
Good2.7%return rate — above 5% kills the launch gate
Growth
Bad-4.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$74K$74K/yr · 39K searches
Signals No Dominant Brand