53
sleep drops
Worth a lookShows low returns (0.0%), but soft demand (-12.3% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$19.78avg listing price — sweet spot $15–$100
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Price range
Great$6.43–$52.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,032.86avg incumbent reviews — the moat a new listing must climb
Market size
Okay$147K$147K/yr · 81K searches
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Growth
Bad-12.3%90-day search growth — must beat 0% to launch