61
silicone tape
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great8.8%search→purchase rate — share of searches ending in a sale
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Good$7.12–$33.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$13.50avg listing price — sweet spot $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Market size
Good$396K$396K/yr · 333K searches
Review moat
Okay3,294.75avg incumbent reviews — the moat a new listing must climb
Growth
Okay+4.7%90-day search growth — must beat 0% to launch
Signals No Dominant Brand