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scotch brite dishwand refills
Worth a lookShows searches that convert (15.0% search→purchase), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Conversion
Incredible15.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Market size
Good$806K$806K/yr · 429K searches
Avg price
Good$12.52avg listing price — sweet spot $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$3.16–$24.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,132.81avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.7%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand