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sandwich bags
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible28.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Incredible$5.5M$5.5M/yr · 3.3M searches
Growth
Okay+3.6%90-day search growth — must beat 0% to launch
Review moat
Bad18,843.86avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$5.99avg listing price — sweet spot $15–$100
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$2.84–$9.74cheapest to priciest tracked listing — scored on the share inside $15–$100