43
sample cups
Skip itA concentrated shelf (top 5 take 77% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,291.38avg incumbent reviews — the moat a new listing must climb
Price range
Okay$3.92–$22.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.58avg listing price — sweet spot $15–$100
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Market size
Okay$160K$160K/yr · 163K searches
Growth
Okay+6.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf