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saft ls14500
Worth a lookShows searches that convert (18.9% search→purchase), but soft demand (-28.3% this quarter) keeps it on the watch list.
Conversion
Incredible18.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$25.67avg listing price — sweet spot $15–$100
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Price range
Great$13.49–$70.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great281.18avg incumbent reviews — the moat a new listing must climb
Market size
Okay$125K$125K/yr · 26K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad78%top-5 click share — a locked-up shelf
Growth
Bad-28.3%90-day search growth — must beat 0% to launch