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rosemary and castor oil for hair growth
Skip itSoft demand (-26.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Good$14.78avg listing price — sweet spot $15–$100
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Price range
Good$8.69–$25.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$189K$189K/yr · 208K searches
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Competition
Bad78%top-5 click share — a locked-up shelf
Review moat
Bad21,544.57avg incumbent reviews — the moat a new listing must climb
Growth
Bad-26.3%90-day search growth — must beat 0% to launch