53
rocker knife
Worth a lookShows low returns (1.3%), but a small market ($78K/yr) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Brand share
Great59%top-5 brand share — no brand owns this niche
Avg price
Great$15.24avg listing price — sweet spot $15–$100
Price range
Good$8.28–$29.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good985.5avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Growth
Okay+7.7%90-day search growth — must beat 0% to launch
Market size
Bad$78K$78K/yr · 106K searches