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46

resting hand splint

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A small market ($116K/yr) — this niche doesn't clear our bar today.

Market size 27Growth 31Conversion 30Competition 48Returns 46Price range 95Avg price 95Brand share 36Review moat 31Quality gap 78

Avg price

Incredible$30.06

avg listing price — sweet spot $15–$100

Price range

Incredible$18.60–$73.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Growth

Okay+5.2%

90-day search growth — must beat 0% to launch

Review moat

Okay3,410.04

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Market size

Okay$116K

$116K/yr · 160K searches

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