28
resperate
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Review moat
Great245avg incumbent reviews — the moat a new listing must climb
Market size
Okay$219K$219K/yr · 31K searches
Avg price
Okay$298.65avg listing price — sweet spot $15–$100
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-3.7%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Returns
Bad12.8%return rate — above 5% kills the launch gate
Price range
Bad$135.11–$393.03cheapest to priciest tracked listing — scored on the share inside $15–$100