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resmed airsense 10 filters
Skip itA concentrated shelf (top 5 take 87% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible17.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Okay$10.88avg listing price — sweet spot $15–$100
Market size
Okay$145K$145K/yr · 76K searches
Review moat
Okay3,351avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-12.3%90-day search growth — must beat 0% to launch
Price range
Bad$6.75–$16.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad87%top-5 click share — a locked-up shelf