51
raw papers king size
Worth a lookShows low returns (0.2%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.19avg listing price — sweet spot $15–$100
Price range
Good$5.42–$40.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$563K$563K/yr · 359K searches
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,748.48avg incumbent reviews — the moat a new listing must climb
Growth
Bad-5.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad98%top-5 brand share — brand-locked demand