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raw cones 98 special
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible20.2%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible$25.80avg listing price — sweet spot $15–$100
Price range
Great$9.47–$94.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$315K$315K/yr · 61K searches
Growth
Okay+13.1%90-day search growth — must beat 0% to launch
Review moat
Bad4,286avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand