49
ramp
Skip itHigh returns (8.8%) — this niche doesn't clear our bar today.
Market size
Incredible$4.5M$4.5M/yr · 2.9M searches
Avg price
Good$130.61avg listing price — sweet spot $15–$100
Review moat
Good983.16avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Brand share
Good73%top-5 brand share — brands hold most of the demand
Growth
Okay+10.0%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Price range
Bad$16.32–$586.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad8.8%return rate — above 5% kills the launch gate