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psyllium packets
Launch itA $1.5M/yr market growing +32.7% this quarter with returns at 0.1% — clears our launch bar.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible17.0%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$23.17avg listing price — sweet spot $15–$100
Price range
Great$12.73–$46.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$1.5M$1.5M/yr · 393K searches
Growth
Good+32.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,594.83avg incumbent reviews — the moat a new listing must climb
Competition
Bad77%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand