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Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Market size
Incredible$2.6M$2.6M/yr · 1.5M searches
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.53avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Price range
Good$6.55–$28.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,665.23avg incumbent reviews — the moat a new listing must climb
Growth
Bad-2.9%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand