50
prism glasses
Worth a lookShows a sweet-spot price point ($26.30 avg), but a concentrated shelf (top 5 take 80% of clicks) keeps it on the watch list.
Avg price
Incredible$26.30avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good$816K$816K/yr · 483K searches
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Review moat
Good996.75avg incumbent reviews — the moat a new listing must climb
Price range
Good$9.96–$161.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.4%return rate — above 5% kills the launch gate
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Competition
Bad80%top-5 click share — a locked-up shelf