44
primal glow
Skip itA concentrated shelf (top 5 take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$30.99avg listing price — sweet spot $15–$100
Price range
Incredible$20.47–$49.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great280.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Growth
Okay+14.3%90-day search growth — must beat 0% to launch
Market size
Bad$25K$25K/yr · 20K searches
Brand share
Bad98%top-5 brand share — brand-locked demand
Competition
Bad98%top-5 click share — a locked-up shelf
Signals Low Review Barrier