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premier protein clear
Launch itA $1.3M/yr market growing +0.4% this quarter with returns at 0.0% — clears our launch bar.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$31.66avg listing price — sweet spot $15–$100
Price range
Incredible$16.88–$53.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Great$1.3M$1.3M/yr · 680K searches
Conversion
Good6.0%search→purchase rate — share of searches ending in a sale
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,190.19avg incumbent reviews — the moat a new listing must climb
Growth
Okay+0.4%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand