60
potassium chloride
Launch itA $909K/yr market growing +19.4% this quarter with returns at 0.0% — clears our launch bar.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Market size
Great$909K$909K/yr · 633K searches
Avg price
Great$15.08avg listing price — sweet spot $15–$100
Review moat
Good1,344.83avg incumbent reviews — the moat a new listing must climb
Brand share
Good74%top-5 brand share — brands hold most of the demand
Growth
Okay+19.4%90-day search growth — must beat 0% to launch
Price range
Okay$4.79–$23.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality