47
platform walker attachment
Skip itHigh returns (6.5%) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$91.33avg listing price — sweet spot $15–$100
Review moat
Great481.4avg incumbent reviews — the moat a new listing must climb
Brand share
Good71%top-5 brand share — brands hold most of the demand
Market size
Okay$259K$259K/yr · 100K searches
Growth
Okay+12.1%90-day search growth — must beat 0% to launch
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Price range
Okay$16.87–$237.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Returns
Bad6.5%return rate — above 5% kills the launch gate