Skip to content
59

pipe tool

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 35Growth 53Conversion 65Competition 53Returns 98Price range 74Avg price 63Brand share 78Review moat 75Quality gap 35

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Brand share

Great57%

top-5 brand share — no brand owns this niche

Review moat

Good511.52

avg incumbent reviews — the moat a new listing must climb

Price range

Good$3.70–$46.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Avg price

Good$13.57

avg listing price — sweet spot $15–$100

Growth

Good+24.9%

90-day search growth — must beat 0% to launch

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$167K

$167K/yr · 211K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Trend