59
pill cutter
Worth a lookShows a $6.2M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$6.2M$6.2M/yr · 4.8M searches
Conversion
Incredible14.6%search→purchase rate — share of searches ending in a sale
Returns
Great1.1%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good73%top-5 brand share — brands hold most of the demand
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$8.84avg listing price — sweet spot $15–$100
Price range
Bad$4.56–$17.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-8.7%90-day search growth — must beat 0% to launch
Review moat
Bad18,194.58avg incumbent reviews — the moat a new listing must climb