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peppermint protein powder
Skip itSoft demand (-36.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$30.63avg listing price — sweet spot $15–$100
Price range
Great$8.84–$59.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great33%top-5 click share — an open shelf
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Review moat
Bad4,956.27avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$86K$86K/yr · 152K searches
Growth
Bad-36.8%90-day search growth — must beat 0% to launch