66
pads no wings
Launch itA $1.9M/yr market growing +75.2% this quarter with returns at 0.3% — clears our launch bar.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Market size
Great$1.9M$1.9M/yr · 1.4M searches
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Growth
Great+75.2%90-day search growth — must beat 0% to launch
Avg price
Good$14.14avg listing price — sweet spot $15–$100
Price range
Good$5.05–$34.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad6,795.71avg incumbent reviews — the moat a new listing must climb
Brand share
Bad93%top-5 brand share — brand-locked demand